Creating Foresight-Fueled Action: Minsoo Pak

Originally recorded May 7, 2021 Minsoo has been creating breakthrough, award-winning work across all media for more than 20 years. He is well known in the industry for his talent in generating big ideas that focus on creativity, usability and measurability. At EY, Minsoo continues to challenge convention by establishing creative problem solving as the new business currency. Previously, Minsoo held top creative posts at Sparks Grove, USWeb/CKS, Studiocom, Voltage Factory, Modem Media/DIGITAS and TribalDDB. At Ogilvy, he led their interactive…